In 2022, online games were the leading category in the digital segment of the business-to-consumer (B2C) e-commerce market in Japan with a market value of over 1.3 trillion Japanese yen. That year, B2C e-commerce within the digital sector reached a market size of around 2.6 trillion Japanese yen.
B2C e-commerce market size in the digital sector in Japan in 2022, by category (in billion Japanese yen)
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Other statistics that may interest you B2C e-commerce in Japan
Overview
4
Segments
5
- Premium Statistic B2C online retail market size in Japan 2022, by sector
- Premium Statistic Market size of B2C e-commerce of consumer goods sector in Japan 2022, by category
- Premium Statistic Market value of B2C e-commerce in the service sector in Japan 2022, by category
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B2C services
3
Major platform operators
5
- Premium Statistic GMV of leading e-commerce sites in Japan 2022
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- Premium Statistic Rakuten Group's domestic e-commerce business revenue FY 2018-2022
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- Premium Statistic Most popular shopping apps in Japan 2022, by downloads
Marketplaces
5
- Premium Statistic Frequency of visiting e-commerce marketplaces in Japan 2023
- Premium Statistic Monthly spending on online marketplaces in Japan 2023
- Premium Statistic Preferred online retailers in Japan 2023
- Premium Statistic Share of Amazon Prime subscribers in Japan 2023
- Premium Statistic Share of Amazon Prime subscribers in Japan 2023, by age
Shopping behavior
4
Purchase decisions
4
- Premium Statistic Incentives to motivate online purchases in Japan Q3 2023
- Premium Statistic Most desired information on e-commerce websites in Japan 2022
- Premium Statistic Cart abandonment rate in online shopping in Japan 2023, by device
- Premium Statistic Impact of payment methods on cart abandonment behavior in Japan 2023, by gender
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METI (Japan). (August 31, 2023). B2C e-commerce market size in the digital sector in Japan in 2022, by category (in billion Japanese yen) [Graph]. In Statista. Retrieved June 05, 2024, from https://www.statista.com/statistics/1173636/japan-market-value-of-b2c-e-commerce-in-the-digital-sector-by-category/
METI (Japan). "B2C e-commerce market size in the digital sector in Japan in 2022, by category (in billion Japanese yen)." Chart. August 31, 2023. Statista. Accessed June 05, 2024. https://www.statista.com/statistics/1173636/japan-market-value-of-b2c-e-commerce-in-the-digital-sector-by-category/
METI (Japan). (2023). B2C e-commerce market size in the digital sector in Japan in 2022, by category (in billion Japanese yen). Statista. Statista Inc.. Accessed: June 05, 2024. https://www.statista.com/statistics/1173636/japan-market-value-of-b2c-e-commerce-in-the-digital-sector-by-category/
METI (Japan). "B2c E-commerce Market Size in The Digital Sector in Japan in 2022, by Category (in Billion Japanese Yen)." Statista, Statista Inc., 31 Aug 2023, https://www.statista.com/statistics/1173636/japan-market-value-of-b2c-e-commerce-in-the-digital-sector-by-category/
METI (Japan), B2C e-commerce market size in the digital sector in Japan in 2022, by category (in billion Japanese yen) Statista, https://www.statista.com/statistics/1173636/japan-market-value-of-b2c-e-commerce-in-the-digital-sector-by-category/ (last visited June 05, 2024)
B2C e-commerce market size in the digital sector in Japan in 2022, by category (in billion Japanese yen) [Graph], METI (Japan), August 31, 2023. [Online]. Available: https://www.statista.com/statistics/1173636/japan-market-value-of-b2c-e-commerce-in-the-digital-sector-by-category/