The sales value of printed comic books in Japan was estimated at 161 billion Japanese yen in 2023, which was a decrease of more than 14 billion yen compared to the previous year. Comic books showed exceptional growth in 2020 due to the success of "Demon Slayer" as well as an increased demand for entertainment amid the COVID-19 pandemic. In 2021, further hit titles such as "Jujutsu Kaisen" and "Tokyo Revengers" contributed to the momentum of the market. The year 2022 was marked by a decrease in entertainment demand and a lack of hit titles, which led to a decline in comic book sales. This decline continued in 2023, although some titles, such as "Oshi no Ko" and "Frieren," managed to increase their sales due to their successful anime adaptations. Next to printed comic books, the
Sales value of printed comic books in Japan from 2014 to 2023 (in billion Japanese yen)
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Research Institute for Publications. (February 26, 2024). Sales value of printed comic books in Japan from 2014 to 2023 (in billion Japanese yen) [Graph]. In Statista. Retrieved June 13, 2024, from https://www.statista.com/statistics/688461/japan-manga-comics-sales-value/
Research Institute for Publications. "Sales value of printed comic books in Japan from 2014 to 2023 (in billion Japanese yen)." Chart. February 26, 2024. Statista. Accessed June 13, 2024. https://www.statista.com/statistics/688461/japan-manga-comics-sales-value/
Research Institute for Publications. (2024). Sales value of printed comic books in Japan from 2014 to 2023 (in billion Japanese yen). Statista. Statista Inc.. Accessed: June 13, 2024. https://www.statista.com/statistics/688461/japan-manga-comics-sales-value/
Research Institute for Publications. "Sales Value of Printed Comic Books in Japan from 2014 to 2023 (in Billion Japanese Yen)." Statista, Statista Inc., 26 Feb 2024, https://www.statista.com/statistics/688461/japan-manga-comics-sales-value/
Research Institute for Publications, Sales value of printed comic books in Japan from 2014 to 2023 (in billion Japanese yen) Statista, https://www.statista.com/statistics/688461/japan-manga-comics-sales-value/ (last visited June 13, 2024)
Sales value of printed comic books in Japan from 2014 to 2023 (in billion Japanese yen) [Graph], Research Institute for Publications, February 26, 2024. [Online]. Available: https://www.statista.com/statistics/688461/japan-manga-comics-sales-value/