Monthly consumer searches for "NFT" on Google in 206 countries worldwide 2021-2022
Charts to measure whether an NFT hype was still present or not in 2022 started to appear as consumer data was not always available. One global consumer survey on NFT adoption per country, for example, was held in September 2021 – or half a year before the figures shown here. Either way, figures from both 2021 and 2022 suggest that consumers the United States, UK, and Germany were initially less interested in NFTs than those from other countries in the world. Why is that?
Consumers from Asia and Oceania were more interested in NFTs than their counterparts from Europe, Latin America, or MENA. This according to information that was compiled from Google Trends, looking at how often people from around the world were searching for the keyword "NFT".