According to a study from November 2020 on the podcast audience in the United States, the diversity among podcast listeners was higher than in the average U.S. population. While Hispanic Americans made 16 percent of the total U.S. population, they made 19 percent of U.S. podcast audience.
Distribution of podcast audience in the United States as of November 2020, by ethnicity
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Other statistics that may interest you Podcasting in the U.S.
Publishers and hosts
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Leaderboard
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- Premium Statistic Leading podcast publishers in the U.S. 2022, by monthly unique audience
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Audience overview
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- Premium Statistic Number of users of podcasts in the U.S. 2020-2029
- Premium Statistic Number of podcast listeners in the U.S. 2013-2023
- Premium Statistic Share of U.S. adults aware of the term podcasting 2006-2022
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- Premium Statistic Monthly podcast consumption in the U.S. 2008-2023
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Audience demographics
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- Premium Statistic Share of people who listen to podcasts monthly in the U.S. 2020-2022, by age group
- Premium Statistic Monthly podcast consumers in the U.S. 2022, by gender
- Premium Statistic U.S. podcast consumers in the U.S. and Canada 2021, by gender
- Premium Statistic Podcast listening penetration in the U.S. 2022, by generation
- Premium Statistic Podcast format preference in the United States 2022, by generation
Consumption
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- Premium Statistic Share of monthly podcast listeners in selected markets worldwide 2021, by country
- Premium Statistic Podcast consumption in the U.S. 2021, by frequency
- Basic Statistic Frequency of podcast news consumption in the U.S. 2022
- Premium Statistic Weekly or more podcast consumers in the U.S. and Canada 2021, by generation
- Premium Statistic Reasons for not listening to podcasts in the U.S. and Europe 2021
- Premium Statistic Way of podcast discovery in the U.S. and Europe 2021
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MarketingCharts. (March 24, 2021). Distribution of podcast audience in the United States as of November 2020, by ethnicity [Graph]. In Statista. Retrieved June 12, 2024, from https://www.statista.com/statistics/1247891/podcast-audience-ethnicity-usa/
MarketingCharts. "Distribution of podcast audience in the United States as of November 2020, by ethnicity." Chart. March 24, 2021. Statista. Accessed June 12, 2024. https://www.statista.com/statistics/1247891/podcast-audience-ethnicity-usa/
MarketingCharts. (2021). Distribution of podcast audience in the United States as of November 2020, by ethnicity. Statista. Statista Inc.. Accessed: June 12, 2024. https://www.statista.com/statistics/1247891/podcast-audience-ethnicity-usa/
MarketingCharts. "Distribution of Podcast Audience in The United States as of November 2020, by Ethnicity." Statista, Statista Inc., 24 Mar 2021, https://www.statista.com/statistics/1247891/podcast-audience-ethnicity-usa/
MarketingCharts, Distribution of podcast audience in the United States as of November 2020, by ethnicity Statista, https://www.statista.com/statistics/1247891/podcast-audience-ethnicity-usa/ (last visited June 12, 2024)
Distribution of podcast audience in the United States as of November 2020, by ethnicity [Graph], MarketingCharts, March 24, 2021. [Online]. Available: https://www.statista.com/statistics/1247891/podcast-audience-ethnicity-usa/