Italy: value of CPC of online ad campaigns in the marketing sector 2018, by city
This statistic represents the average value of CPC of online advertising campaigns in the marketing sector in Italy in 2018, ranked by city. According to data, the cost per click was the highest in Rom (0.65 euros), while Turin ranked second with a cost of 0.37 euros. Southern cities had a lower CPC, as for instance in Neaples the cost per click reached on average 0.32 euros.