Digital video ad spend share in the U.S. 2017, by platform

Published by Statista Research Department, Jan 10, 2023
The graph presents the distribution of digital video advertising spending according to marketing professionals in the United States as of September 2017, broken down by platform. The survey results show that 9.1 percent of digital video ad budgets was devoted to OTT video advertising in the measured period.

Distribution of digital video advertising spending according to marketing professionals in the United States as of September 2017, by platform

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

November 2017

Region

United States

Survey time period

August to September, 2017

Number of respondents

140 respondents

Special properties

among marketing executives from leading brands

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Video advertising in Australia "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Video advertising in Australia

Global overview

7

Regional overview

7

Cinema advertising spending by industry

5

Telvision advertising spending by industry

5

Australian consumers and the internet

4

Further related statistics

3

Further Content: You might find this interesting as well

Statistics

Topics

Online video advertising and marketing in AsiaStreaming in the Asia-Pacific regionAdvertising in the Asia-Pacific regionSocial media in the Asia-Pacific regionInfluencer marketing in Asia
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu