This statistic displays businesses' e-mail marketing competence in the United Kingdom (UK) from 2011 to 2018, according to marketers. During the period of consideration, the share of the companies who evaluated their level of competence in e-mail marketing as "advanced" decreased significantly, from 40 percent in 2011 to 18 percent in 2018. In 2018, 19 percent of marketers rated their e-mail marketing competence as "basic".
How would you rate your company’s overall level of competence in e-mail marketing?
Loading statistic...
Basic Account
Get to know the platform
You only have access to basic statistics.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Digital marketing in Denmark
Overview
5
- Premium Statistic Share of digital media on the total advertising spending in Denmark 2007-2019
- Premium Statistic Digital advertising expenditure in Denmark 2007-2019, by platform
- Premium Statistic Distribution of online advertising revenue in Denmark 2020, by channel
- Premium Statistic Online advertising revenues in Denmark 2019, by type
- Premium Statistic Share of enterprises paying for internet advertising in the Nordics 2018
Social media
4
- Basic Statistic Companies' usage of social media in Denmark 2019
- Premium Statistic Companies' usage of social media in Denmark 2019, by industry sector
- Premium Statistic Companies using social media platforms for content marketing in Denmark 2018
- Premium Statistic Most effective social media for content distribution in Denmark 2021
Content marketing
6
- Premium Statistic Content marketing strategy among companies in Denmark 2015-2021
- Premium Statistic Reasons for the success of content marketing in Denmark 2021
- Premium Statistic Companies using different content promotion methods in Denmark 2018
- Premium Statistic Success of content marketing in companies in Denmark 2020
- Premium Statistic Distribution of the content marketing budget in Denmark 2018, by activity
- Premium Statistic Content marketing challenges among companies in Denmark 2021
Further methods and channels
7
- Premium Statistic Programmatic ad spend in Denmark 2017-2026
- Premium Statistic Spending on programmatic advertising in Denmark 2013-2020, by platform
- Premium Statistic Annual revenue of companies who work with influencer marketing in Denmark 2016-2019
- Premium Statistic Search engine advertising expenditure in Denmark 2009-2020
- Basic Statistic Banner ad & partnerships revenue in Denmark 2019-2022
- Premium Statistic E-mail advertising spending in Denmark 2007-2019
- Premium Statistic Permission marketing expenditure in Denmark 2009-2020
Further related statistics
10
- E-mail messaging penetration in Great Britain 2007-2020
- FIFA broadcasting revenue 2015-2023
- FIFA: revenue from marketing rights 2003-2022
- Comparison of cobalt consumption in the U.S. 2010-2023
- Minutes per day spent watching broadcast TV in the UK 2010-2022, by age
- Number of TV households in the UK 2010-2019, by platform
- Daily U.S. water withdrawals by category 2015
- Online advertising of companies in China 2016
- Operational concerns for nonprofit organizations in the United States 2012
- Reasons for using social media to get a customer service response 2012
Further Content: You might find this interesting as well
Statistics
- E-mail messaging penetration in Great Britain 2007-2020
- FIFA broadcasting revenue 2015-2023
- FIFA: revenue from marketing rights 2003-2022
- Comparison of cobalt consumption in the U.S. 2010-2023
- Minutes per day spent watching broadcast TV in the UK 2010-2022, by age
- Number of TV households in the UK 2010-2019, by platform
- Daily U.S. water withdrawals by category 2015
- Online advertising of companies in China 2016
- Operational concerns for nonprofit organizations in the United States 2012
- Reasons for using social media to get a customer service response 2012
UK DMA, & dotmailer . (March 26, 2019). How would you rate your company’s overall level of competence in e-mail marketing? [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/283098/e-mail-marketing-competence-in-the-united-kingdom-uk/
UK DMA, und dotmailer . "How would you rate your company’s overall level of competence in e-mail marketing?." Chart. March 26, 2019. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/283098/e-mail-marketing-competence-in-the-united-kingdom-uk/
UK DMA, dotmailer . (2019). How would you rate your company’s overall level of competence in e-mail marketing?. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/283098/e-mail-marketing-competence-in-the-united-kingdom-uk/
UK DMA, and dotmailer . "How Would You Rate Your Company’s Overall Level of Competence in E-mail Marketing?." Statista, Statista Inc., 26 Mar 2019, https://www.statista.com/statistics/283098/e-mail-marketing-competence-in-the-united-kingdom-uk/
UK DMA & dotmailer , How would you rate your company’s overall level of competence in e-mail marketing? Statista, https://www.statista.com/statistics/283098/e-mail-marketing-competence-in-the-united-kingdom-uk/ (last visited June 10, 2024)
How would you rate your company’s overall level of competence in e-mail marketing? [Graph], UK DMA, & dotmailer , March 26, 2019. [Online]. Available: https://www.statista.com/statistics/283098/e-mail-marketing-competence-in-the-united-kingdom-uk/