Quality perception of leading bank brands in Gabon 2022
BGFI bank is perceived as the leading banking institution in Gabon in terms of quality. Based on a survey conducted between December 2021 and May 2022, around 71 percent of the respondents rated BGFI bank as a high-quality bank. United Bank of Africa (UBA) and Banque Internationale pour le Commerce et l’Industrie du Gabon (BICIG) followed with a share of 58 percent and 57 percent, respectively. Moreover, Ecobank ranked fourth with a share short of just about 50 percent of the respondents. Notably, in Francophone countries, Ecobank ranked relatively higher than in Non-Francophone countries.