Availability of sales or special offers was the main driver for Russian shoppers to buy offline as of March 2020. The second most mentioned reason was the urgent need for a product, as per 47 percent of participants.
What is most likely to affect your decision to make a purchase in an offline store of a brand or retailer?
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Other statistics that may interest you Online shopping in the Middle East and North Africa
Overview
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E-commerce figures
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- Premium Statistic E-commerce share of total retail MENA 2022, by country or territory
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Online payments
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- Premium Statistic Digital wallet share in e-commerce and POS in 2023 with a 2027 forecast, by region
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Consumer behavior
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Criteo. (March 1, 2020). What is most likely to affect your decision to make a purchase in an offline store of a brand or retailer? [Graph]. In Statista. Retrieved June 16, 2024, from https://www.statista.com/statistics/1125754/russians-on-major-incentives-of-offline-shopping/
Criteo. "What is most likely to affect your decision to make a purchase in an offline store of a brand or retailer?." Chart. March 1, 2020. Statista. Accessed June 16, 2024. https://www.statista.com/statistics/1125754/russians-on-major-incentives-of-offline-shopping/
Criteo. (2020). What is most likely to affect your decision to make a purchase in an offline store of a brand or retailer?. Statista. Statista Inc.. Accessed: June 16, 2024. https://www.statista.com/statistics/1125754/russians-on-major-incentives-of-offline-shopping/
Criteo. "What Is Most Likely to Affect Your Decision to Make a Purchase in An Offline Store of a Brand or Retailer?." Statista, Statista Inc., 1 Mar 2020, https://www.statista.com/statistics/1125754/russians-on-major-incentives-of-offline-shopping/
Criteo, What is most likely to affect your decision to make a purchase in an offline store of a brand or retailer? Statista, https://www.statista.com/statistics/1125754/russians-on-major-incentives-of-offline-shopping/ (last visited June 16, 2024)
What is most likely to affect your decision to make a purchase in an offline store of a brand or retailer? [Graph], Criteo, March 1, 2020. [Online]. Available: https://www.statista.com/statistics/1125754/russians-on-major-incentives-of-offline-shopping/