Purchase occasions for sportswear and sport lifestyle products in the U.S. 2018

On what occasion do you usually buy sportswear or lifestyle products by sports brands? Next to dedicated sports products, lifestyle products by sports brands are also included.

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Number of respondents

1,050 respondents

Age group

18 years and older

Special properties

U.S. online population who buy sporting clothes, shoes or equipment at least once per year.

Supplementary notes

Multiple answers were possible.

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Statistics on " Under Armour "

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Market overview

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Financial performance

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Product segments

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Brand awareness among consumers

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Competitors

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Further related statistics

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