Stacy Jo Dixon
Research expert covering social media usage worldwide
Detailed statistics
Leading social media usage reasons worldwide 2023
Detailed statistics
Facebook: bullying and harassment content actions as of Q4 2023
Detailed statistics
Facebook: bullying and harassment content actions as of Q4 2023
Most popular social media in China Q3 2023
Monthly usage of major social media platforms in China as of 3rd quarter 2023
U.S. market share of leading social media websites 2024
Leading social media websites in the United States as of March 2024, based on share of visits
Most used social media platforms Philippines Q3 2023
Leading social media platforms used each month by internet users in the Philippines as of 3rd quarter 2023
Net worth of the richest social media entrepreneurs 2024
Leading social media billionaires as of April 2024, by net worth (in billion U.S. dollars)
Leading social media usage reasons worldwide 2023
Most popular reasons for internet users worldwide to use social media as of 4th quarter 2023
Largest social media platforms in the U.S. 2023, by revenue
Leading social media platforms in the United States in 2023, by ad revenue (in billion U.S. dollars)
Social media platforms market share Philippines 2023, by type
Market share of social media platforms in the Philippines in 2023, by type
Social media reach in the Nordics 2024
Share of active social media users in the Nordic countries as of January 2024
UK: Social media audiences 2024, by gender
Social media audiences in the United Kingdom as of January 2024, by gender
Active mobile social media penetration in the Americas 2024
Active mobile social media penetration in American countries as of January 2024
Leading magazines on social media based on followers in the Netherlands 2024
Total number of followers/likes of magazine brands on social media in the Netherlands as of 1st quarter 2024, by magazine
Number of social media users in the Nordics 2024
Number of social media users in the Nordic countries in 2024 (in millions)
Canada: leading social media usage reasons 2023
Most popular reasons for internet users in Canada to use social media as of 3rd quarter 2023
Social media advertising audience profile Indonesia 2023, by age and gender
Share of advertising audience of social media in Indonesia as of January 2023, by age and gender
Leading social media usage reasons in Italy 2023
Most popular reasons for internet users in Italy to use social media as of 3rd quarter 2023
Leading social media usage reasons in Sweden 2023
Most popular reasons for internet users in Sweden to use social media as of 3rd quarter 2023
Sweden: social media users 2024, by gender
Social media audiences in Sweden as of January 2024, by gender
Total potential ad reach on social media in South Korea 2024, by platform
Total potential reach of advertisements on social media in South Korea as of January 2024, by social media platform (in millions)
Social media ad reach in the United States 2024, by platform
Reach of social media advertising in the United States as of January 2024, by platform
Trust in social media to report election information U.S. 2023, by age group
Trust placed in social media to accurately report election information in the United States in 2023, by age group
U.S. pre-teen social media usage 2022
Social media usage of pre-teens in the United States as of November 2022
Social media platforms with highest user activity in Japan Q3 2023
Most used social media platforms in Japan as of 3rd quarter 2023
U.S. teens: social media used in 2014-2023, by platform
Share of teens who say they ever use the following social media sites or apps in the United States in 2014, 2022, and 2023, by platform
U.S. adults on harmfulness of social media usage for teens and kids 2023, by age
Adults in the United States who think social media usage is harmful for teenagers and children under the age of 18 as of October 2023, by age group
U.S. adults on harmfulness of social media usage for teens and kids 2023
Adults in the United States who think social media usage is harmful for teenagers and children under the age of 18 as of October 2023
Mental health effects of social media for users in the U.S. 2024
Share of adults in the United States on whether social media has more of a positive or negative effect on their own mental health as of March 2024
Hong Kong's internet and social media user number 2024
Number of internet and social media users in Hong Kong as of January 2024 (in millions)
U.S. adults on taking an extended mental health break from social media 2024
Share of adults in the United States who have ever taken an extended break from social media because it was having a negative effect on their mental health as of March 2024
Usage of social media for brand research Vietnam Q3 2023, by platform type
Usage of social media for brand research in Vietnam in 3rd quarter 2023, by platform type
Average daily internet & social media use in Russia 2017-2023
Average daily internet and social media use in Russia from 2017 to 2023 (in minutes)
Usage of social media for brand research Indonesia Q3 2023, by platform type
Usage of social media for brand research in Indonesia as of the 3rd quarter of 2023, by platform type
Social media usage when researching for brands in Taiwan 2023
Share of internet users using social media to do brand research in Taiwan as of 3rd quarter 2023, by channel
Use of social media for brand research in Kenya 2023
Percentage of internet users who use social media channels to find information about brands and products in Kenya as of Q3 2023
Use of social media for brand research UAE 2023
Use of social media for brand research in the United Arab Emirates as of 3rd quarter 2023
Mental health effects of social media for adults in the U.S. 2024, by gender
Share of adults in the United States on whether social media has more of a positive or negative effect on their mental health as of March 2024, by gender
U.S. adults on taking mental health breaks from social media 2024, by gender
Share of adults in the United States who have ever taken an extended break from social media due to it having negative effects on their mental health as of March 2024, by gender
Gen Z's usage of search engines and social media for brand information globally 2023
Gen Z's usage of search engines and social media to look up brand information worldwide from 2016 to 2023
Social media usage for brand research in Portugal 2023, by channel
Social media usage for brand research in Portugal in 3rd quarter 2023, by channel
Taiwan's internet and social media user number 2024
Number of internet and social media users in Taiwan as of January 2024 (in millions)
Use of social media for brand research in Romania 2024
Use of social media for brand research in Romania in 2024
U.S. teens: accessed social media platforms 2023, by frequency
Share of teens in the United States who use selected social media platform as of October 2023, by frequency
Use of social media for brand research Saudi Arabia Q3 2023
Use of social media for brand research in Saudi Arabia in the 3rd quarter of 2023
Monthly time spent on social media apps India Q3 2023
Monthly average time spent per user on social media apps in India in the third quarter of 2023 (in hours, minutes)
Real Madrid: number of social media followers 2024, by platform
Number of Real Madrid followers on social media as of March 2024, by platform (in millions)
Trust in news shared on social media in the U.S. 2023
Level of trust in news shared on selected social media platforms in the United States as of April 2023
Reasons for interacting with social media ads South Korea 2023
Reasons for clicking on advertisements on social media platforms in South Korea as of July 2023
Leading social networks in France 2023, by reach
Most popular social media platforms in France as of 3rd quarter 2023, by usage reach
Ranking of social media platforms in Russia 2024, by user share
Leading social media platforms in Russia in 2024, by monthly penetration rate
Penetration rate of major social media in Hong Kong 2023
Penetration rate of leading social media platforms in Hong Kong as of 3rd quarter 2023
Active social media users in the United Kingdom (UK) 2024
Active social media audience in the United Kingdom (UK) in January 2024
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)