programmatic ad spend in the UK was estimated at 3.8 billion U.S. dollars.
In the first quarter of 2020, it was found that publishers received 51 percent of spending on programmatic advertising in the United Kingdom (UK). Agency fees accounted for seven percent, whereas 15 percent of the spending could not be attributed. The 2020 Distribution of programmatic advertising spending in the United Kingdom (UK) in 1st quarter 2020, by recipient
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Other statistics that may interest you Advertising in the Netherlands
Market overview
5
- Premium Statistic Total gross ad spending in the Netherlands 2017-2027
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Digital
8
- Premium Statistic Digital ad spend in the Netherlands 2012-2022
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- Premium Statistic Display ad spend in the Netherlands 2015-2022
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Broadcast media
8
- Premium Statistic Net TV spot and non-spot ad revenue in the Netherlands 2012-2022
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Print media
4
- Premium Statistic Gross newspaper advertising spend in the Netherlands 2019-2022
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- Premium Statistic Gross magazine advertising spend in the Netherlands 2019-2022
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Cinema & out-of-home
4
Media reach
7
- Premium Statistic Daily audience reach of television in the Netherlands 2022, by age group
- Premium Statistic Consumer spending on digital OTT video in the Netherlands 2015-2022, by segment
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- Basic Statistic National and regional daily newspaper reach in the Netherlands Q4 2022, by age group
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Further related statistics
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- Online ad spend growth in CEE 2000-2024
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- Mobile advertising year-on-year growth in Germany 2013-2015
- Growth of digital media budgets worldwide 2024, by format
- Search ad spend growth in France 2020-2023
- Monthly online ad spending in Germany 2022-2023
- Digital advertising expenditure in Finland 2020-2025
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- Internet advertising spending in Brazil 2012-2024
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- Value of assets held by INNOCEAN Worldwide 2013-2022
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Statistics
- Online ad spend growth in CEE 2000-2024
- Digital ad spend growth in Germany 2020-2022
- Digital display advertising year-on-year growth in Germany 2008-2015
- Online video advertising year-on-year growth in Germany 2013-2015
- Mobile advertising year-on-year growth in Germany 2013-2015
- Growth of digital media budgets worldwide 2024, by format
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- Highest spending radio advertising planning agencies in the UK 2024
- FMCG advertisers' expenditure on online display ads in China 2011-2018
- Growth of FMCG advertisers' expenditure on online display ads in China 2011-2018
- Annual growth of online advertising expenses in Japan 2014-2023
- Internet advertising spending in Brazil 2012-2024
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WARC. (May 15, 2020). Distribution of programmatic advertising spending in the United Kingdom (UK) in 1st quarter 2020, by recipient [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/1117515/online-advertising-supply-chain-in-the-uk/
WARC. "Distribution of programmatic advertising spending in the United Kingdom (UK) in 1st quarter 2020, by recipient." Chart. May 15, 2020. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/1117515/online-advertising-supply-chain-in-the-uk/
WARC. (2020). Distribution of programmatic advertising spending in the United Kingdom (UK) in 1st quarter 2020, by recipient. Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/1117515/online-advertising-supply-chain-in-the-uk/
WARC. "Distribution of Programmatic Advertising Spending in The United Kingdom (Uk) in 1st Quarter 2020, by Recipient." Statista, Statista Inc., 15 May 2020, https://www.statista.com/statistics/1117515/online-advertising-supply-chain-in-the-uk/
WARC, Distribution of programmatic advertising spending in the United Kingdom (UK) in 1st quarter 2020, by recipient Statista, https://www.statista.com/statistics/1117515/online-advertising-supply-chain-in-the-uk/ (last visited June 01, 2024)
Distribution of programmatic advertising spending in the United Kingdom (UK) in 1st quarter 2020, by recipient [Graph], WARC, May 15, 2020. [Online]. Available: https://www.statista.com/statistics/1117515/online-advertising-supply-chain-in-the-uk/