BtoB purchases made following a contact from social networks in France 2019-2020
This statistic shows the Business to Business purchases made following a contact from social networks in France 2019 and 2020. In 2019, it appears that more than half of the French business decision makers spent less than one thousand euro following influence from social networks. A year later, the share of companies investing more than 50 thousand euros had increased by five percent. Furhtermore, companies are observed to be gradually investing between 11 and 50 thousand euros (10 percent growth between 2019 and 2020).