Rockstar Energy Drink brand profile in the United States 2023
When it comes to energy drink consumers, brand awareness of Rockstar Energy Drink is at 80 % in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Rockstar Energy Drink in the United States?
In total, 21 % of U.S. energy drink consumers say they like Rockstar Energy Drink.
What is the consumption share of Rockstar Energy Drink in the United States?
All in all, 19 % of energy drink consumers in the United States use Rockstar Energy Drink.
How loyal are the consumers of Rockstar Energy Drink?
Around 16 % of energy drink consumers in the United States say they are likely to use Rockstar Energy Drink again.
What's the buzz around Rockstar Energy Drink in the United States?
In August 2023, about 13 % of U.S. energy drink consumers had heard about Rockstar Energy Drink in the media, on social media, or in advertising over the past three months.
Find more relevant information on Rockstar Energy Drink as an energy drinks brand on our in depth Rockstar Energy Drink brand profile in the U.S. page, additionally providing you with a brand profile breakdown by generations, as well as a look at the most important life aspects of the brand's customers.